Central European Review of Economics and Management (Journal)

  • maaike Broeksma (Peer reviewer)
  • Pennink, B. (Peer reviewer)

    Activity: Peer-review and editorial workPeer-reviewAcademic

    Description

    Integrating general and local context-dependent factors into a framework for analysing business sectors in Bottom-of-the-Pyramid emerging markets
    PeriodJun-2021
    Type of journalJournal
    ISSN2543-9472

    Keywords

    • Bop, emerging markets, entry strategy