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Tom Wielheesen, MSc
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Research output
(1)
Press/Media
(1)
Research output
1
Thesis fully internal (DIV)
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Thesis fully internal (DIV)
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2024
Unveiling the Power of Local Marketing in Grocery Retailing
Wielheesen, T.
,
2024
, [Groningen]:
University of Groningen, FEB Research Institute
.
166 p.
Research output
:
Thesis
›
Thesis fully internal (DIV)
Open Access
File
Theses
100%
Marketing Strategy
60%
Promotion Media
50%
Personalized Content
50%
Store Traffic
50%
197
Downloads (Pure)