A conceptual model of channel choice: measuring online and offline shopping value perceptions

Research output: Book/Report › Book › Academic

Original language	Dutch
Place of Publication	Groningen
Publisher	University of Groningen, SOM research school
Volume	SOM Research Reports
Edition	F04
Publication status	Published - 2004

Handle.net

TY - BOOK

T1 - A conceptual model of channel choice: measuring online and offline shopping value perceptions

AU - Broekhuizen, T.L.J.

AU - Jager, W.

PY - 2004

Y1 - 2004

M3 - Book

VL - SOM Research Reports

BT - A conceptual model of channel choice: measuring online and offline shopping value perceptions

PB - University of Groningen, SOM research school

CY - Groningen

ER -