| Original language | Dutch |
|---|---|
| Title of host publication | Ontwikkelingen in het marktonderzoek, Jaarboek 2010 |
| Publisher | MarktOnderzoekAssociatie |
| Pages | 195 - 207 |
| Publication status | Published - 2010 |
De impactvolle marketing analist
G. Haanstra, J.E. Wieringa
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review