Handbook of Market Research

Christian Homburg (Editor), Martin Klarmann (Editor), Arnd Vomberg (Editor)

Research output: Book/ReportBookAcademicpeer-review

Original languageEnglish
PublisherSpringer International Publishing
ISBN (Electronic)978-3-319-57413-4
ISBN (Print)978-3-319-57411-0
DOIs
Publication statusPublished - 2022

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