Original language | English |
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Title of host publication | Advances in Consumer Research |
Editors | Rohini Ahluwalia, Tanya L. Chartrand, Rebecca K. Ratner |
Place of Publication | Duluth, MN |
Publisher | Association for consumer research |
Pages | 231-232 |
Number of pages | 2 |
Volume | 39 |
Publication status | Published - 2011 |
"I Couldn’T Help It”: the Role of Perceived Personal Control and Social Norms in Unethical Consumer Behavior
Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review