TY - GEN
T1 - In Search of the “Entrepreneurial Mindset”
T2 - Insights from Neuroscience
AU - Wuebker, Robert Joseph
AU - Krueger, Norris F.
AU - Belousova, Olga
AU - Dos Santos Fernandes Costa, Silvia
AU - Day, Mellani
AU - Frederiks, Arjan
AU - Kaffka, Gabi
AU - de Holan, Pablo Martin
AU - McBride, Russ
PY - 2014/1/1
Y1 - 2014/1/1
N2 - Why is that presentations on “neuro-entrepreneurship” are so well-attended (and applauded) yet little traction has really occurred? Similarly, in entrepreneurship we hear a regular drumbeat calling for nurturing the entrepreneurial mindset yet we see little progress in rigorously defining that. Nor do we see much progress is applying what we do know. Entrepreneurship should be a field sympathetic to the neuroentrepreneurship agenda, and by and large it is. People think it should be important, and while its relative level of importance might differ there is general interest and a leaning in to what could be learned here. This session brings together some of the leading thinkers on these questions, each bringing an unique perspective on the question of where next for neuro-entrepreneurship.
AB - Why is that presentations on “neuro-entrepreneurship” are so well-attended (and applauded) yet little traction has really occurred? Similarly, in entrepreneurship we hear a regular drumbeat calling for nurturing the entrepreneurial mindset yet we see little progress in rigorously defining that. Nor do we see much progress is applying what we do know. Entrepreneurship should be a field sympathetic to the neuroentrepreneurship agenda, and by and large it is. People think it should be important, and while its relative level of importance might differ there is general interest and a leaning in to what could be learned here. This session brings together some of the leading thinkers on these questions, each bringing an unique perspective on the question of where next for neuro-entrepreneurship.
KW - ebtrepreneurship
KW - entrepreneurial cognition
KW - neuroscience
U2 - 10.5465/AMBPP.2014.15052symposium
DO - 10.5465/AMBPP.2014.15052symposium
M3 - Conference contribution
BT - Academy of Management Proceedings
ER -