Abstract
In a pretest-posttest design, subscribers to women's magazines were mailed a high- versus low-power message arguing a radical feminist view. Uninvolved women changed their opinions more after the high-power-style message, and involved women more after the low-power-style message.
| Original language | English |
|---|---|
| Pages (from-to) | 412-420 |
| Number of pages | 9 |
| Journal | Journal of Language and Social Psychology |
| Volume | 24 |
| Issue number | 4 |
| DOIs | |
| Publication status | Published - Dec-2005 |
Keywords
- attitude change
- sex roles
- involvement
- low- versus high-power style
- persuasion
- RELEVANT INFORMATION
- PERSUASION
- LANGUAGE
- GENDER
- MEMORY
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