Joint modeling of primary and secondary action in database marketing

R.H. Koning, Penny Spring, T.J. Wansbeek

Research output: Book/ReportBookAcademic

Original languageDutch
Place of PublicationGroningen
PublisherUniversity of Groningen, SOM research school
VolumeSOM Research Reports
EditionEF59
Publication statusPublished - 2002

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