Marketing and semiotics: From transaction to relation

R.J.J.M. Jorna, J.M.L. van Engelen

Research output: Chapter in Book/Report/Conference proceedingChapterAcademicpeer-review

Original languageDutch
Title of host publicationThe encyclopedia of language and linguistics
EditorsK. Brown
Place of PublicationDen Haag
PublisherElsevier Bedrijfsinformatie b.v.
Publication statusPublished - 2005

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