| Original language | Dutch |
|---|---|
| Pages (from-to) | 28 - 30 |
| Number of pages | 3 |
| Journal | Tijdschrift voor Marketing |
| Volume | 1 |
| Publication status | Published - 1997 |
Marketing is wetenschap
T.W. de Boer, P.S.H. Leeflang
Research output: Contribution to journal › Article › Academic › peer-review