Offering online recommendations to impatient first-time customers with conjoint-based segmentation trees

A. de Bruyn, J. Liechty, K.R.E. Huizingh, G.L. Lilien

Research output: Book/ReportBookAcademic

Original languageDutch
Place of PublicationBoston
PublisherMarketing Science Institute
Number of pages13
VolumeMSI Working Paper
Edition001
Publication statusPublished - 2005

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