Fingerprint
Dive into the research topics of 'Permission Marketing and Privacy Concerns - Why Do Customers (Not) Grant Permissions?'. Together they form a unique fingerprint.- Sort by
- Weight
- Alphabetically
Permission Marketing and Privacy Concerns - Why Do Customers (Not) Grant Permissions?
Manfred Krafft*, Christine M. Arden, Peter C. Verhoef
*Corresponding author for this work
Research output: Contribution to journal › Article › Academic › peer-review
113
Citations
(Scopus)
975
Downloads
(Pure)