Predicting the market demand for an innovation based on the concept of social contagion

David John Langley

Predicting the market demand for an innovation based on the concept of social contagion

Research output: Thesis › Thesis fully internal (DIV)

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Original language	English
Qualification	Doctor of Philosophy
Awarding Institution	University of Groningen
Supervisors/Advisors	Ortt, J.R., Co-supervisor, External person Pals, N, Co-supervisor, External person Bijmolt, Tammo, Supervisor
Award date	10-Dec-2009
Place of Publication	Delft
Publisher	TNO Information and Communication Technology
Print ISBNs	978-90-367-4053-1
Publication status	Published - 2009

Keywords

Proefschriften
Vraag
Innovatiediffusie
Sociale beïnvloeding
Marktmechanisme
marketing
methoden en technieken van de bedrijfs- en organisatiekunde

Access to Document

preface.pdfFinal publisher's version, 31.4 KB
titlepages.pdfFinal publisher's version, 44.3 KB
c1.pdfFinal publisher's version, 85.5 KB
c2.pdfFinal publisher's version, 107 KB
c3.pdfFinal publisher's version, 156 KB
c4.pdfFinal publisher's version, 182 KB
ch5.pdfFinal publisher's version, 140 KB
c6.pdfFinal publisher's version, 187 KB
c7.pdfFinal publisher's version, 42.5 KB
samenv.pdfFinal publisher's version, 55.9 KB
thesis.pdfFinal publisher's version, 725 KB

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Cite this

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title = "Predicting the market demand for an innovation based on the concept of social contagion",

keywords = "Proefschriften, Vraag, Innovatiediffusie, Sociale be{\"i}nvloeding, Marktmechanisme, marketing, methoden en technieken van de bedrijfs- en organisatiekunde",

author = "Langley, {David John}",

note = "Relation: http://www.tno.nl/ Rights: University of Groningen",

year = "2009",

language = "English",

isbn = "978-90-367-4053-1",

publisher = "TNO Information and Communication Technology",

school = "University of Groningen",

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TY - BOOK

T1 - Predicting the market demand for an innovation based on the concept of social contagion

AU - Langley, David John

N1 - Relation: http://www.tno.nl/ Rights: University of Groningen

PY - 2009

Y1 - 2009

KW - Proefschriften

KW - Vraag

KW - Innovatiediffusie

KW - Sociale beïnvloeding

KW - Marktmechanisme

KW - marketing

KW - methoden en technieken van de bedrijfs- en organisatiekunde

M3 - Thesis fully internal (DIV)

SN - 978-90-367-4053-1

PB - TNO Information and Communication Technology

CY - Delft

ER -