Self-serving evaluation of conflict behavior and escalation of the dispute

There is good evidence that people generally tend to evaluate behaviors, contributions, and outcomes in terms favorable to the self. The present series of studies expands this finding by showing that professional negotiators (Study 1), governmental decision makers (Study 2), and organizational consultants (Study 3) make self-serving evaluations of conflict behavior: They view their own conflict behaviors as more constructive and as less destructive than those of their opponents. In addition, results revealed that self-serving evaluation of conflict behavior is associated with increased frustration, with reduced problem solving, and with enhanced likelihood of future conflict. It is argued that these findings expand the conflict literature in that they provide better insight into the motivational-cognitive antecedents and consequences of conflict escalation.