| Original language | Dutch |
|---|---|
| Title of host publication | Proceedings of the 32nd EMAC conference |
| Editors | M. Saren, A. Wilson |
| Pages | 109 |
| Publication status | Published - 2003 |
Short-term effects on web site visits on brand equity
- K.R.E. Huizingh
- , K.J. Alsem
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review