Skip to main navigation
Skip to search
Skip to main content
the University of Groningen research portal Home
Help & FAQ
English
Nederlands
Home
Profiles
Research units
Research output
Activities
Datasets
Press/Media
Projects
Prizes
Search by expertise, name or affiliation
The spatial representation of market information
WS DeSarbo
*
, AM Degeratu
, M Wedel
, MK Saxton
*
Corresponding author for this work
Marketing
Research output
:
Contribution to journal
›
Article
›
Academic
›
peer-review
Overview
Fingerprint
Fingerprint
Dive into the research topics of 'The spatial representation of market information'. Together they form a unique fingerprint.
Sort by
Weight
Alphabetically
Keyphrases
Market Information
100%
Proposed Methodology
50%
Reducing Subspace
33%
Marketing Applications
33%
Latent Structure
33%
Correlation Structure
16%
Managerial Decision Making
16%
Hypersphere
16%
New Brands
16%
Stage of Adoption
16%
Market Knowledge
16%
Two-dimensional Space
16%
Heavy User
16%
Innovation Adoption
16%
Laggards
16%
Finite Mixture
16%
Segment-of-one
16%
Vector Length
16%
Commercial Marketing
16%
Therapeutic Categories
16%
Ethical Consumption
16%
Price-sensitive
16%
Unit Circle
16%
Derived Group
16%
Marketing Information
16%
Economics, Econometrics and Finance
Information Market
100%
Managerial Decision Making
20%
Neuroscience
Decision-Making
100%