Original language | Dutch |
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Title of host publication | Marketing voor Commercieel Technici |
Editors | J.M.L. van Engelen, H.W.C. van der Hart, S. Keikes |
Place of Publication | Alphen aan den Rijn |
Publisher | Samsom |
Publication status | Published - 1997 |
Thema 6: Ontwerp van marketing informatiesystemen
A.H. Kramp, J.M.L. van Engelen, P. van Nierop
Research output: Chapter in Book/Report/Conference proceeding › Chapter › Academic › peer-review