Timing is Money. In Search of the Role of Timing in Marketing Decisions and Effectiveness

Research output: Contribution to conferenceAbstractAcademic

Original languageEnglish
Publication statusPublished - 2010
Event39th EMAC Conference - Copenhagen Business School, Copenhagen, Denmark
Duration: 1-Jun-20104-Jun-2010

Conference

Conference39th EMAC Conference
Country/TerritoryDenmark
CityCopenhagen
Period01/06/201004/06/2010

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