Why Do People Fall Prey to Social Influence Techniques? A Limited-Resource Account of Compliance

Kathleen D Vohs, Bob Fennis, Loes Janssen

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

Original language	English
Title of host publication	Advances in Consumer Research
Editors	Ann L. McGill, Sharon Shavitt
Place of Publication	Duluth, MN
Publisher	Association for consumer research
Pages	64-67
Number of pages	4
Volume	36
Publication status	Published - 2009

Handle.net

@inproceedings{9726f270073c4e73a3867b92c1c8da70,

title = "Why Do People Fall Prey to Social Influence Techniques? A Limited-Resource Account of Compliance",

author = "Vohs, {Kathleen D} and Bob Fennis and Loes Janssen",

year = "2009",

language = "English",

volume = "36",

pages = "64--67",

editor = "McGill, {Ann L.} and Sharon Shavitt",

booktitle = "Advances in Consumer Research",

publisher = "Association for consumer research",

}

Advances in Consumer Research. ed. / Ann L. McGill; Sharon Shavitt. Vol. 36 Duluth, MN : Association for consumer research, 2009. p. 64-67.

Research output: Chapter in Book/Report/Conference proceeding › Conference contribution › Academic › peer-review

TY - GEN

T1 - Why Do People Fall Prey to Social Influence Techniques? A Limited-Resource Account of Compliance

AU - Vohs, Kathleen D

AU - Fennis, Bob

AU - Janssen, Loes

PY - 2009

Y1 - 2009

M3 - Conference contribution

VL - 36

SP - 64

EP - 67

BT - Advances in Consumer Research

A2 - McGill, Ann L.

A2 - Shavitt, Sharon

PB - Association for consumer research

CY - Duluth, MN

ER -