Group creativity

Eric F. Rietzschel; Bernard A. Nijstad

doi:10.1016/B978-0-12-809324-5.06200-3

Group creativity

Eric F. Rietzschel, Bernard A. Nijstad

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Many creative endeavors take place in groups or teams. Because groups can build on more diverse resources than individuals, they have considerable creative potential. However, this potential often remains unfulfilled: Productivity loss and suboptimal decision-making threaten all aspects of the creative process. This article summarizes findings on group creativity including the pitfalls that threaten groups, and some basic principles of effective group design for creativity.

Originele taal-2	English
Titel	Encyclopedia of Creativity
Redacteuren	Mark Runco, S. Spritzker
Uitgeverij	Academic Press
Pagina's	562-568
Aantal pagina's	7
Volume	1
Uitgave	3
ISBN van elektronische versie	9780128156155
ISBN van geprinte versie	9780128156148
DOI's	https://doi.org/10.1016/B978-0-12-809324-5.06200-3
Status	Published - 2020

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10.1016/B978-0-12-809324-5.06200-3

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AB - Many creative endeavors take place in groups or teams. Because groups can build on more diverse resources than individuals, they have considerable creative potential. However, this potential often remains unfulfilled: Productivity loss and suboptimal decision-making threaten all aspects of the creative process. This article summarizes findings on group creativity including the pitfalls that threaten groups, and some basic principles of effective group design for creativity.

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