In Search of the “Entrepreneurial Mindset”: Insights from Neuroscience

Why is that presentations on “neuro-entrepreneurship” are so well-attended (and applauded) yet little traction has really occurred? Similarly, in entrepreneurship we hear a regular drumbeat calling for nurturing the entrepreneurial mindset yet we see little progress in rigorously defining that. Nor do we see much progress is applying what we do know. Entrepreneurship should be a field sympathetic to the neuroentrepreneurship agenda, and by and large it is. People think it should be important, and while its relative level of importance might differ there is general interest and a leaning in to what could be learned here. This session brings together some of the leading thinkers on these questions, each bringing an unique perspective on the question of where next for neuro-entrepreneurship.