Moving from Creativity to Innovation

Eric Rietzschel, S. Ritter

OnderzoeksoutputAcademicpeer review

14 Citaten (Scopus)
81 Downloads (Pure)


The generation of creative ideas and insights is commonly thought to be an important precondition for innovation. However, the relation between these constructs is far from straightforward. In this chapter, we will give an overview of research on the evaluation and selection of creative ideas. In doing so, we will show that both the evaluation and (especially) the selection of creative ideas can be quite problematic, depending on several individual and contextual factors. Having summarized the literature, we will use these findings and insights to give some practical recommendations for successfully moving from creativity to innovation.
Originele taal-2English
TitelIndividual Creativity in the Workplace
RedacteurenRoni Reiter-Palmon, James Kaufman
UitgeverijWilliam Andrew Publishing
Aantal pagina's32
ISBN van geprinte versie978-0-12-813238-8
StatusPublished - 2018

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