Omnichannel retailing: A consumer perspective

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Originele taal-2	English
Titel	APA Handbook of consumer psychology
Redacteuren	Lynn R. Kahle, Tina M. Lowrey, Joel Huber
Uitgeverij	American Psychological Association
Hoofdstuk	29
Pagina's	649-672
Aantal pagina's	24
ISBN van geprinte versie	978-1-4338-3642-8
DOI's	https://doi.org/10.1037/0000262-029
Status	Published - mrt.-2022

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title = "Omnichannel retailing: A consumer perspective",

author = "Pieter Verhoef and \{Ittersum, van\}, Koert and PK Kannan and Jeff Inman",

year = "2022",

month = mar,

doi = "10.1037/0000262-029",

language = "English",

isbn = "978-1-4338-3642-8",

pages = "649--672",

editor = "Kahle, \{Lynn R.\} and Lowrey, \{Tina M.\} and Joel Huber",

booktitle = "APA Handbook of consumer psychology",

publisher = "American Psychological Association",

}

TY - CHAP

T1 - Omnichannel retailing

T2 - A consumer perspective

AU - Verhoef, Pieter

AU - Ittersum, van, Koert

AU - Kannan, PK

AU - Inman, Jeff

PY - 2022/3

Y1 - 2022/3

U2 - 10.1037/0000262-029

DO - 10.1037/0000262-029

M3 - Chapter

SN - 978-1-4338-3642-8

SP - 649

EP - 672

BT - APA Handbook of consumer psychology

A2 - Kahle, Lynn R.

A2 - Lowrey, Tina M.

A2 - Huber, Joel

PB - American Psychological Association

ER -